Recipe pages and Buy Now : Boost your visit and yours sales

Recipe pages and Buy Now : Boost your visit and yours sales

About Clic2Buy’s solution

Our clients choose our solution for several reasons. One of them is to transform their classic websites into e-commerce websites.

Most of our client brands use the solution on their homepage. This implementation is very efficient and comes along with very good statistics.  

For a brand that finds it website important for its business and that has good traffic, the solution is a real added value for the consumer and a real plus for the brand’s profitability.

A proactive customer service

Here at Clic2Buy, our clients’ satisfaction is our first priority. We know that our Buy Now solution is not known by everyone. This is why we advise our clients the best we can about how they can optimise the use of the buy now buttons.

One of the button’s famous positions for food and beverage brands is the integration on recipe pages.

What are the benefits of Buy Now buttons on recipe pages?

Recipe pages are a part of the brands’ marketing strategies. Food brands use the pages in order to attract visitors.

Successful recipe pages are one more reason for the consumer to have a look on the brand’s website.

On the recipe pages, the consumers can learn how to use best the brand’s products and additionally to that they obtain creative and innovative cooking ideas.

This is why the integration of “buy now” buttons on recipe pages is very interesting. The consumers does not have to look for the product elsewhere, but they can directly buy it via the button. One more chance for brand to make the visitor use its own products to realize a delicious meal!

Which brands have chosen this integration?

Lixir Group has added the buy now button on its website for the preparation of cocktails atelier-cocktail.com.

Page recette

 

La Martiniquaise has put the buttons on this website: destinationcocktail.fr

 

Another example: Elle&Vire, on their page Nos recettes.

Other alternatives

Knowing that recipe pages are very interesting, the brands can also share the recipe pages on other communication media such as Facebook in order to boost their success.

Every day, Clic2Buy tries to offer a high quality service and to adapt to the clients’ needs.

 

Aurore H. is the author of this article

Aurore works as Junior Project Manager within the client team and charms everyone with her good mood.



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