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CONTEXT

Not yet present in 100% of specialized retailers in France, Hisense seeks to make their advertising investments profitable by helping consumers to identify the points of sale that carry their products.

CHALLENGES

Facilitate the buyer’s journey for intentional customers by giving them the right information at the right time, and generating qualified traffic for their network of distribution partners.

NEEDS

Hisense’s main site is one of the hubs of their communication ecosystem. As they do not have an e-commerce platform, Hisense wanted to enrich their non-commercial site to enable their customers to find their products more easily and facilitate purchases.

GOALS

Relying on qualified traffic from the non-commercial site to generate intentional traffic to the partners' points of sale. Facilitating the buyer’s journey by being transparent about real-time product availability. Gaining precise metrics on the product’s performance.

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Sales Director at Click2Buy, Bastien and his team are ready to sit down with you and evaluate how the Click2Buy solution can boost the efficiency and value of your communication channels.

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